{"id":3582,"date":"2024-04-11T12:08:31","date_gmt":"2024-04-11T10:08:31","guid":{"rendered":"https:\/\/sar.fr\/our-history\/"},"modified":"2025-10-22T11:44:03","modified_gmt":"2025-10-22T09:44:03","slug":"our-history","status":"publish","type":"page","link":"https:\/\/sar.fr\/en\/about-us\/our-history\/","title":{"rendered":"Our History"},"content":{"rendered":"\n<p class=\"sous-titre\">SAR: MORE THAN 60 YEARS\u2019 HISTORY.\u00a0<\/p>\n\n\n\n<p>SAR emerged in the wake of France\u2019s efforts <strong>to develop a national road network<\/strong> and has consistently supported and <strong>contributed to the surge in road markings<\/strong> across the country.\u00a0 As a leading force for introducing stringent certification and regulations, SAR has since built and reinforced its reputation as a benchmark through <strong>its ability to break new ground<\/strong> in addressing the latest developments in technology, safety and environmental issues, and fully satisfying its customers\u2019 needs.\u00a0<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n    <div class=\"dates-cles\">\n                    <div class=\"bloc-date \">\n                <div class=\"content\">\n                    <div class=\"head wow fadeInUp\">\n                        <h2 class=\"date-cle\">1964<\/h2>\n                        <div class=\"image\">\n                            <img decoding=\"async\" class=\"picto-date-cle\" src=\"https:\/\/sar.fr\/wp-content\/uploads\/2025\/05\/Plaque-Publicitaire.png\" alt=\"Icone cr\u00e9ation\">\n                        <\/div>\n                    <\/div>\n                    <div class=\"description wow fadeInUp\"><p><strong>Creation of SAR (Soci\u00e9t\u00e9 d&#8217;Applications Routi\u00e8res)<\/strong> in Agnetz (northern France), specialising in manufacturing road markings.<\/p>\n<\/div>\n                <\/div>\n                <div class=\"empty-bloc\"><\/div>\n            <\/div>\n                    <div class=\"bloc-date reverse\">\n                <div class=\"content\">\n                    <div class=\"head wow fadeInUp\">\n                        <h2 class=\"date-cle\">1998<\/h2>\n                        <div class=\"image\">\n                            <img decoding=\"async\" class=\"picto-date-cle\" src=\"https:\/\/sar.fr\/wp-content\/uploads\/2025\/05\/Pot-Peinture-1.png\" alt=\"\">\n                        <\/div>\n                    <\/div>\n                    <div class=\"description wow fadeInUp\"><p>Launch of the first <strong>toluene-free solventborne paint<\/strong>, heralding a milestone in developing safer formulations for users.<\/p>\n<\/div>\n                <\/div>\n                <div class=\"empty-bloc\"><\/div>\n            <\/div>\n                    <div class=\"bloc-date \">\n                <div class=\"content\">\n                    <div class=\"head wow fadeInUp\">\n                        <h2 class=\"date-cle\">2003<\/h2>\n                        <div class=\"image\">\n                            <img decoding=\"async\" class=\"picto-date-cle\" src=\"https:\/\/sar.fr\/wp-content\/uploads\/2025\/09\/certification.png\" alt=\"\">\n                        <\/div>\n                    <\/div>\n                    <div class=\"description wow fadeInUp\"><p>Launch of the first waterborne products as part of the company\u2019s proactive environmental strategy.<\/p>\n<\/div>\n                <\/div>\n                <div class=\"empty-bloc\"><\/div>\n            <\/div>\n                    <div class=\"bloc-date reverse\">\n                <div class=\"content\">\n                    <div class=\"head wow fadeInUp\">\n                        <h2 class=\"date-cle\">2008<\/h2>\n                        <div class=\"image\">\n                            <img decoding=\"async\" class=\"picto-date-cle\" src=\"https:\/\/sar.fr\/wp-content\/uploads\/2025\/09\/entreprise-vinci.png\" alt=\"\">\n                        <\/div>\n                    <\/div>\n                    <div class=\"description wow fadeInUp\"><p><strong>SAR joins VINCI Construction<\/strong> in a move that gives the company a stronger foothold in the industrial sector.<\/p>\n<\/div>\n                <\/div>\n                <div class=\"empty-bloc\"><\/div>\n            <\/div>\n                    <div class=\"bloc-date \">\n                <div class=\"content\">\n                    <div class=\"head wow fadeInUp\">\n                        <h2 class=\"date-cle\">2010<\/h2>\n                        <div class=\"image\">\n                            <img decoding=\"async\" class=\"picto-date-cle\" src=\"https:\/\/sar.fr\/wp-content\/uploads\/2025\/05\/batiment.png\" alt=\"\">\n                        <\/div>\n                    <\/div>\n                    <div class=\"description wow fadeInUp\"><p>Implementation of a <strong>life-cycle assessment (LCA)<\/strong> for all SAR products.\u00a0<\/p>\n<\/div>\n                <\/div>\n                <div class=\"empty-bloc\"><\/div>\n            <\/div>\n                    <div class=\"bloc-date reverse\">\n                <div class=\"content\">\n                    <div class=\"head wow fadeInUp\">\n                        <h2 class=\"date-cle\">2013<\/h2>\n                        <div class=\"image\">\n                            <img decoding=\"async\" class=\"picto-date-cle\" src=\"https:\/\/sar.fr\/wp-content\/uploads\/2025\/09\/certification.png\" alt=\"\">\n                        <\/div>\n                    <\/div>\n                    <div class=\"description wow fadeInUp\"><p>Development of the <strong>first marking products certified as being free of titanium dioxide (Ti02).<\/strong><\/p>\n<\/div>\n                <\/div>\n                <div class=\"empty-bloc\"><\/div>\n            <\/div>\n                    <div class=\"bloc-date \">\n                <div class=\"content\">\n                    <div class=\"head wow fadeInUp\">\n                        <h2 class=\"date-cle\">2014<\/h2>\n                        <div class=\"image\">\n                            <img decoding=\"async\" class=\"picto-date-cle\" src=\"https:\/\/sar.fr\/wp-content\/uploads\/2025\/09\/picto_blanc-prd-specifique.png\" alt=\"\">\n                        <\/div>\n                    <\/div>\n                    <div class=\"description wow fadeInUp\"><p>Certifications for <strong>paints with the Rapido curing accelerator<\/strong> for improving worksite productivity.<\/p>\n<\/div>\n                <\/div>\n                <div class=\"empty-bloc\"><\/div>\n            <\/div>\n                    <div class=\"bloc-date reverse\">\n                <div class=\"content\">\n                    <div class=\"head wow fadeInUp\">\n                        <h2 class=\"date-cle\">2022<\/h2>\n                        <div class=\"image\">\n                            <img decoding=\"async\" class=\"picto-date-cle\" src=\"https:\/\/sar.fr\/wp-content\/uploads\/2025\/05\/Pictogramme-casque.png\" alt=\"\">\n                        <\/div>\n                    <\/div>\n                    <div class=\"description wow fadeInUp\"><p>Launch of <strong>low-temperature thermoplastics.<\/strong><\/p>\n<\/div>\n                <\/div>\n                <div class=\"empty-bloc\"><\/div>\n            <\/div>\n            <\/div>\n\n\n\n<script>\n\n$(document).foundation();\n$(function () {\n\/\/   new WOW().init();\n  let isAnimated = false;\n\n  function scrollCallback() {\n\n    $('.dates-cles .date-cle').each(function (i, counter) {\n        var $this = $(counter);\n\n        if ( ($(window).scrollTop() + $(window).height()) >= $this.offset().top && !$this.hasClass('started')) {\n            $this.addClass('started');\n            jQuery({ Counter: 0 }).animate({ Counter: $this.text() }, {\n                duration: 1000,\n                easing: 'swing',\n                step: function (i) {\n              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class=\"wp-block-heading has-text-align-center\">Want to find out more about our company\u2019s history ? <br>Visit : <a href=\"https:\/\/sar.fr\/wp-content\/uploads\/2025\/10\/SAR_frise_histoire.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Our documentation !<\/a><\/h3>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SAR: MORE THAN 60 YEARS\u2019 HISTORY.\u00a0 SAR emerged in the wake of France\u2019s efforts to develop a national road network&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":3591,"menu_order":85,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3582","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Our History - SAR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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